🌟 From the Weekly Spark, my weekly email with one useful idea for nonprofit fundraisers. This one’s about when to ask donors to give monthly. Subscribe…
Read More🌟 From the Weekly Spark, my weekly email with one useful idea for nonprofit fundraisers. This one’s about finding monthly donors. Subscribe here. At the…
Read MoreSupporters who pledge to make recurring gifts are your most loyal donors, and securing their support requires a thoughtful engagement strategy. It’s easy to dream up new fundraising ideas and imagine wild success, but it’s a lot smarter—and more effective—to look to data.Data can illuminate trends in donor behaviors and motivations that allow you to tailor your outreach efforts. Tracking data about your own supporters is an obvious (and critical!) place to start. But it can also be helpful to take a step back and look at broader fundraising trends.That’s why we gathered these recurring giving statistics! We scouted out the most important insights from industry leaders on recurring giving behaviors and successes. Following these patterns can help make your appeals stronger.If you’re ready to learn about the current state of recurring giving, start browsing our roundup of statistics below! Or, if you want to jump in and start improving your recurring giving program, check out how our software can help you do just that.
Read MoreCharityEngine's billing software helps nonprofits retain up to 90% of their recurring revenue. Nonprofits using other payment processors retain 75% to 80% of their revenue.
Read MoreA sustained giving program is a structured monthly or recurring donation strategy built around donors who commit to giving consistently over time. These “sustainers” provide predictable revenue, stronger retention, and long-term financial stability.
Read MoreAs a nonprofit professional, you understand that nonprofit donations tend to occur in cycles, usually based around the end of the year. In fact, research shows that some nonprofits make up to 30% of their total gifts in December! This means nonprofits need a strategy to keep the donations coming in reliably the other 11 months of the year.
Read MoreAttracting new supporters is a long, resource-intensive process. That’s why your organization should make the most of every conversion by encouraging monthly giving. It’s much easier to convert a one-time donor than to find a new monthly donor!
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