🌟 From the Weekly Spark, my weekly email with one useful idea for nonprofit fundraisers. This one’s about the donor journey. Subscribe here. NIO was…
Read More🌟 From the Weekly Spark, my weekly email with one useful idea for nonprofit fundraisers. This one’s about donor retention. Subscribe here. Every summer, we…
Read MoreNonprofits are all too familiar with the reality of donor churn. No matter how much time, energy, and investments are put into different fundraising strategies, there are always donors who give once and never again.
Read MoreDonor stewardship is more important than ever in 2026 as nonprofits discover new ways to nurture donors and encourage continuous support past the first gift.
Read MoreDonor cultivation and donor stewardship are two of the most important concepts in nonprofit fundraising, but many organizations do not fully understand the difference between them or when to use each.
Read MoreDonor segmentation for nonprofits is simply the practice of grouping supporters based on how they give, engage, and interact, so your messages actually resonate. Without effective donor segmentation for nonprofits, fundraising becomes guesswork instead of strategy.
Read MoreOne of the questions we get most often, both from new prospects and longtime customers, is: Do you have a donor portal?
Read MoreImagine one of your newest donors gets a heartfelt direct mail piece from your nonprofit on Monday. On Tuesday, she likes your Facebook post. On Friday, she shows up at your event.
Read MoreEvery nonprofit organization will lose a couple of donors from time to time – and that’s the unfortunate truth. No matter how many strategies you implement to retain donors, there will always be some that pause their engagement with your organization.
Read MoreI’d be willing to bet that every nonprofit leader has looked at themselves or their team and asked this question: What do our donors really want from us?
Read MoreLet’s face it. Fundraising is relentless, and the market is saturated. Donors are feeling as though new appeals flood their inboxes daily, social media feeds are filled with heartbreaking missions, and there’s always a new cause that seems almost criminal to ignore.
Read MoreSavvy nonprofits are tuned into the donor journey. They understand the typical process, from awareness to lifelong support, and they recognize the value of approaching donors with the right message at the right time.
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